Lesley Butler, The Growth Project. Lesley Butler is Founder of The Growth Project, a brand strategy firm focused on helping emerging brands chart a consumer-led path to growth.
Lesley brings nearly 15 years of experience in the Food & Beverage industry having held marketing, innovation and strategy leadership positions across Pepsico, Bain & Company, and Kraft Foods. Most recently, Lesley led M&A and New Business Model innovation for Pepsico’s $5B Nutrition business. Previously, Lesley oversaw innovation for the Quaker portfolio where she launched over 30 products generating over $200MM in annual revenue. As General Manager of Quaker’s Ready-to-Eat Cereal and Specialty Brands portfolio, Lesley managed a $1B multi-brand P&L and architected the effective turnaround of Quaker’s Cereal business. Lesley is particularly passionate about building brands with purpose and leveraging innovation to solve meaningful, everyday consumer problems.
Lesley holds an MBA with Distinction from Harvard Business School and a Bachelor of Commerce degree from Queen’s University in Ontario, Canada. She lives in Chicago with her family of two young boys.